Don't Be Mistaken for a Spammer

The "This is Spam" button popping up on many service providers' email services can be empowering for a user or potential spam victim. But it can also be the kiss of death for a legitimate business that, with a click of that button, gets falsely labeled as a spammer.

Naiveté, dumb luck, or just plain laziness can stuff your company into the spam can if you're not careful. By making any one of several common mistakes, your company can encounter blocking of its marketing emails, newsletters, or other key customer interactions.

Read more HERE.